Worcester Tourism Association

The Worcester Tourism Association
S u p p o r t i n g a n d E n c o u r a g i n g T o u r i s m i n W o r c e s t e r

Wherever possible to, we aim to:

* Assist in the promotion of tourism, both physical and economic in and around the City of Worcester. *

* Act as a forum for the exchange of ideas, information and the resolution of problems related to tourism.*

* Foster co-operation between individuals, organisations and authorities involved with tourism. *

* Encourage the development of existing and the creation of new tourism attractions in the area. *

* Assist in the marketing strategy for tourism activities, and to encourage joint promotional activities. *

* Act as a body to influence local authorities and developers within tourism. *

* Encourage maintenance and improvement in standards of service offered to the visiting public. *

* Help preserve and enhance the quality of the local environment with due regard to the resident population. *

* Assist in the public understanding and appreciation of the benefits of tourism to the local community. *

* Encourage our membership a favourable image of the area as a visitor centre of excellence. *

* Co-operate with research activities and to undertake studies directly, when appropriate. *

* Do all other things necessary to achieve the foregoing objectives. *